Digital Signage
DigitalSignage.com Threatened.
Nate posted to his blog a few minutes ago and I’m just reiterating it here. All of our crew at Ascent and Projective Marketing were a bit suprised at this one.
Our network admin sent an email to several Digital Signage companies earlier today. The email contained the following:
The new owners of DigitalSignage.com wish to do […]
Blogging For Signage
Well, those who’re familiar with the power and importance of blogging for pagerank and overall online goodness, must be familiar with some of the major blogs out there that feature articles about the digital signage industry. Blogs like Rob Gorrie or Adcentricity, Bill Gerba of Wirespring, Ronnie Guggenheim of Minicom, and Adrian Cotteril of Daily […]
20% Sales Lift from Digital Signage.
I’ve been waiting for some stats like this for a while. Today, I stumbled upon them at aka.tv.
Research results from Prime Digital Media and Sigma, owners of the Wellbeing digital signage network in Australian pharmacies, are reporting an effective 20% sales increase for products promoted through the channel.
The results are based on a month long […]
What’s in a Keyword?…Everything.
Do you remember the old rhetoric, “what’s in a name?….Everything!” A truism like that will not fade. It’s the same with today, except with keywords. When it comes to searching, it’s all about the keywords, honey. There ain’t nothing more important than relevant, keyword-rich, content, that webcrawlers and people both enjoy.
So, figure out what people […]
Taxi Cab Digital Signage.
When it comes to riding in taxi cabs, I’m a foreigner. I think I did it once when a friend of mine was desperate to go to the mall with his girlfriend. As for me, I’d rather walk. I guess that just shows my frugality (or cheapness, whichever you prefer). Taxis, however, are a very […]
Astronomical Cost of Sending an SMS.
“Physorg has a paper comparing the cost of text messaging versus the cost of getting data from Hubble Space Telescope. From the article: ‘The maximum size for a text message is 160 characters, which takes 140 bytes because there are only 7 bits per character in the text messaging system, and we assume the average […]
teleTagg Digital Signage.
My purpose in writing this post is to keep some up to date on what is going on with Projective Marketing and the Tagg Team. Currently, we’re working with a myriad of signage firms in both digital and static signage to establish a marketable network of signage screens. Signage companies always want more ad revenue […]
Google Entering Digital Out of Home.
Google does it again. According to a recent report given by retail media company in the Netherlands, Google has recently applied for a patent which simply states, “Allocating advertising space in a network of displays.” This gives one up for suspicion. Whether or not this means a full-blown rollout remains to be seen, but from […]
Twitter Avatars.
I read a very intriguing article this morning which I’ve posted below because of it’s relevance in our sphere. It talks about some of the things Twitter is doing to progress their product line. They are swiftly moving into avatars, which is what TaggAmigo is all about. The article is very enlightening. I think it’s […]
Interactive Digital Signage Through SMS Mobile.
Now occupying venues once dominated by billboards, posters, and signs, digital signage is making a footprint as the ad distribution module for the coming generation. Signage providers are able to upload and distribute multiple forms of content at specified times to targeted audiences for entertainment, education, and advertisement purposes.
Interactive Signage
Participative marketing makes a more memorable, […]
